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14 Dec 2017
(L-R) Antonio Williams, manager, printing innovaiton portfolio at Parc, Kaz Matsuyama, CEO and president SATO, and Andy Wragg, Datalase CEO
SATO-owned DataLase has entered into a new strategic partnership and signed a lease agreement with Xerox company, Parc. The companies will work together to develop photonic printing solutions based on the DataLase laser-reactive colour-change pigment technologies.
The deal will accelerate the development of new laser-based hardware solutions that are optimised for use with the technology to digitally print variable data on a variety of products and packaging.
DataLase will collaborate with Parc to advance its inkless multi-colour Infinity technology platform, and has signed a lease agreement to establish a development office and innovation suite at the Parc facility in Silicon Valley, California.
Andy Wragg, CEO at DataLase, said, 'Working at Parc will give DataLase and our parent company, SATO, access to cutting-edge technology facilities to develop new and unique photonic printing solutions, based on our latest colour-change pigment technologies. We will also have access to other pioneering and innovative companies and technological advances that will extend our capability to deliver unique solutions that connect brand owners with consumers around the world.'